One of our favorite promoters, Nederlander Concerts, has been an extraordinary partner for iggli. The press release says it pretty well:
Since its inception, Nederlander Concerts has been setting trends in the entertainment and music industries. Nederlander Concerts reinforced that reputation this week by adding a pioneering, friend-to-friend invitation service to their on-line ticketing business. “We want to give concert-goers an easy way to connect and make plans with their friends when they want to go to a show,” said Jamie Loeb, Nederlander’s Vice President of Marketing. “We’re excited about the service and how it benefits our patrons and increases ticket sales.”
Jamie Loeb is the embodiment of a great Vice President of Marketing in the entertainment industry. She pays attention to what is happening in the world of concert promotion. But she also has an eye on developments in the tech space. And that helps explain iggli’s invite service on Nederlander Concert sites, including The Greek and The Grove.